You may hate them, but mobile ads are coming

Mobile advertising is still in its infancy, and already it’s despised by some users of wireless devices. Nonetheless, it seems destined to become a major factor in the growth of the mobile Internet.The kickoff keynote address at the Mobile Internet World conference here today featured a Yahoo Inc. executive who has been testing advertising on mobile devices for the past year and expects to continue similar trials in 2008 to see what works and what doesn’t.
http://computerworld.com/action/article.do?command=viewArticleBasic&articleId=9046803

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