Why Technology Won’t Prevent Identity

Impersonation isn’t new. In 1556, a Frenchman was executed for impersonating Martin Guerre and this week hackers impersonated Barack Obama on Twitter. It’s not even unique to humans: mockingbirds, Viceroy butterflies, and the brown octopus all use impersonation as a survival strategy. For people, detecting impersonation is a hard problem for three reasons: we need to verify the identity of people we don’t know, we interact with people through “narrow” communications channels like the telephone and Internet, and we want computerized systems to do the verification for us.

Impersonation isn’t new. In 1556, a Frenchman was executed for impersonating Martin Guerre and this week hackers impersonated Barack Obama on Twitter. It’s not even unique to humans: mockingbirds, Viceroy butterflies, and the brown octopus all use impersonation as a survival strategy. For people, detecting impersonation is a hard problem for three reasons: we need to verify the identity of people we don’t know, we interact with people through “narrow” communications channels like the telephone and Internet, and we want computerized systems to do the verification for us.Traditional impersonation involves people fooling people. It’s still done today: impersonating garbage men to collect tips, impersonating parking lot attendants to collect fees, or impersonating the French president to fool Sarah Palin. Impersonating people like policemen, security guards, and meter readers is a common criminal tactic.
http://online.wsj.com/article/SB123125633551557469.html

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