WhatsApp drops $1 subscription, studies making businesses pay

The world’s most popular messaging service, WhatsApp, is dropping its token $1 fee still levied on some users as it experiments with making businesses pay to reach their customers, Chief Executive Jan Koum said on Monday.

The world’s most popular messaging service, WhatsApp, is dropping its token $1 fee still levied on some users as it experiments with making businesses pay to reach their customers, Chief Executive Jan Koum said on Monday.In addition, the Facebook-owned communications service expects in the coming months to offer complete encryption of messages, in a move to ensure the privacy of user conversations that is likely to draw further criticism from some governments.
http://uk.reuters.com/article/whatsapp-subscription-fees-drop-idUKKCN0UW196
http://in.reuters.com/article/whatsapp-subscription-fees-drop-idINKCN0UW196Also see:WhatsApp is now free (and there still won’t be adverts)
For the last few years, you’ve had to pay a subscription after 12 months. But the company says that fee is being scrapped immediately.
http://www.bbc.co.uk/newsbeat/article/35345731/whatsapp-is-now-free-and-there-still-wont-be-advertsWhatsApp drops annual 99¢ fee, vows service will remain ad-free
Facebook’s lip-service 69p ($1) annual subscription fee for its WhatsApp messaging service has been dropped by the company.
http://arstechnica.com/information-technology/2016/01/facebook-ditches-whatsapps-annual-69p-fee-vows-service-will-remain-ad-free/

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