VoIP scores with triple play

The introduction of triple play strategies–bundling of voice, broadband and pay television services–is the key to VoIP growth in the Asia Pacific region, but will also reduce its importance as a selling point for telcos.According to research firm Ovum, triple play strategies are ripe for adoption by small telcos: “VoIP is giving smaller fixed challengers the opportunity to build up true triple play offers without having to rely on resale of incumbent wholesale services, and to exploit IP technology to do so at lower cost,” Ovum research director David Kennedy said in a statement.

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