The commercial television networks are quietly delighted by Telstra’s exclusion from the $10 billion national broadband network (NBN) tender, write Allan Fels and Fred Brenchley.As both an owner and content provider to the NBN, Telstra would have given the networks two things they dread – competition, and a gatekeeper to the largely unexplored world of broadband television.Using its new Telstra Media arm, the carrier could have effectively become a fourth commercial TV operator. The NBN operator will have some 100 digital channels to play with, opening the potential of multiple plays in home broadband free to air and pay TV.To read this article by Allan Fels and Fred Brenchley for Fairfax Media, see business.theage.com.au/business/unless-tv-networks-adapt-they-will-be-eaten-alive-by-the-internet-20090102-7941.html or business.smh.com.au/business/unless-tv-networks-adapt-they-will-be-eaten-alive-by-the-internet-20090102-7941.html.
Unless TV networks adapt they will be eaten alive by the internet
The commercial television networks are quietly delighted by Telstra’s exclusion from the $10 billion national broadband network tender, write Allan Fels and Fred Brenchley.