Out of every £1 spent by British shoppers 17p is now going to online retailers, as consumers switch away from traditional shops in favour of picking and paying at their home computer.A new survey shows £26.5bn was spent on the internet in the first six months of this year – up 38% on 2007. The online total is roughly equivalent to half the UK’s supermarket spending.
http://www.guardian.co.uk/business/2008/jul/18/retail.internet