U.S. Adults Too Busy Googling Each Other to Worry Much About Privacy

The Pew survey found that 60% of Internet users say they are not worried about how much information about them is available online.While the media and lawmakers question future prospects for privacy if Google’s planned acquisition of DoubleClick is allowed to proceed, the majority of U.S. adults appear to be unconcerned about the proliferation of personal information online.That may be because people like being able to find out about one another. Some 53% of adult Internet users have searched for information about friends, family, romantic interests, or business colleagues, according to a report released on Monday by the non-profit Pew Internet & American Life Project. And 47% of adult Internet users have used search engines to look up information about themselves.

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