A piece of homegrown tech is hoping to make it easier to match rescue dogs with suitable owners.
The brainchild of the marketing team at Mars and ad agency Colenso BBDO, the MyHooman app will function similarly to popular dating apps like Tinder.
But rather than matching potential love birds, the app will connect Kiwis looking for a pet with rescue dogs in their vicinity.
The purpose here is two-fold: firstly to collate the rescue organisations on a single platform, and secondly, to give dog lovers a place to see all the pooches looking for homes.
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