Cybersquatting can have harmful effects on a brandâs reputation, sometimes serious, sometimes minor. But it is a serious problem worldwide and to discuss the issue there will be a free online seminar this Thursday afternoon (15:00 Eastern US time/21:00 European time).
Topics to be covered include:
- Definitions and examples of cybersquatting, typosquatting and domain name theft
- How much money and market share companies lose when victimized by cybersquatting
- Which industries and types of companies are most susceptible to cybersquatting
- How to monitor your brand and trademark terms online
- Domain name portfolio strategies and actions you can take now to protect your brand
- Steps you can take if you become a victim of cybersquatting.
Panelists for the seminar will be:
- Frederick Felman, Chief Marketing Officer, MarkMonitor, San Francisco, CA
o   Frederickâs career in marketing enterprise and security technology and services spans 25 years. He and his team created the Brandjacking Index®, an often-cited measure of the trends in online abuse targeting the worldâs largest brands. As part of MarkMonitorâs commitment to securing brands online, Frederick leads advocacy initiatives for brandholdersâ rights issues that intersect Internet governance.
- Doug Isenberg, Owner / Founder, The GigaLaw Firm, Atlanta, GA
o   Doug is a recognized leader on Internet law. He has worked with clients on domain name transactions and disputes since 1996, and serves as a domain name panelist for the World Intellectual Property Organization. Doug is a frequent commentator on technology law for CNN and CNN Headline News, and has been quoted by numerous other media outlets.
- Jeff Neuman, Vice President – Law & Policy, NeuStar Inc., Washington D.C.
o   Jeff is a recognized authority on Internet intellectual property. He has spoken before the U.S. Congress on Internet IP and related issues, and is a frequent speaker on topics including fighting domain abuse. At NeuStar, he is responsible for IP law and policy matters, information technology licensing, and is the external liaison with Internet Corporation for Assigned Names and Numbers.
To register for the free seminar, go to:
www.shiftworldwide.com/vpanels/cybersquatting.htm