Taking on the Godzilla of video-sharing sites: Dailymotion takes on YouTube

In a gray bunker of a building with a graveyard as its neighbor, a freshly hired strike force of Internet executives, programmers and advertising representatives is mounting a grand mission to take on a global behemoth: Google’s YouTube.This is the new international headquarters of Dailymotion, an online video-sharing company, in the north of Paris. In the sprawling landscape of Internet video sites, Dailymotion ranks a distant second, according to figures from the Internet audience tracking company ComScore. But in France, it has managed to pull ahead of YouTube, the only competitor that has managed to do so in any major market. That success has encouraged Dailymotion to expand in other places, including the United States and Britain.

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