[news release] Oversee.net, an innovative technology company that owns and operates a portfolio of websites and mobile apps in travel, retail and consumer finance, today (21/4) announced that Rook Media, Europeâs largest domain monetisation platform, has acquired its DomainSponsor monetisation business. Terms of the transaction were not disclosed.
Founded in 2002, DomainSponsorÂ® is a pioneer in the direct navigation industry and has maintained its leadership position in domain monetisation across desktops and tablets as well as smart, feature, and WAP mobile phones. Over 230 million unique users per month visit DomainSponsorâs direct navigation ad network.Â Rook Media was founded by five domain professionals who all have over a decade of experience running industry-defining domain monetisation platforms. That know-how has allowed Rook Media to significantly raise payment standards and realise substantial growth in the domain space, operating a platform that served over 12 million domain names in 2013.
âRook Media is the perfect company to buy Overseeâs domain monetisation business,â said Oversee CEO Debra Domeyer. âThey value its industry leadership, technology, clients, and talented team. Coupled with Rookâs leadership in Europe, the combined entity has an unsurpassed breadth of product offering and monetisation solutions.â
âThe combination of Rook Media and DomainSponsor is a game changer for our industry,â noted CEO Ash Rahimi. âThese two companies complement each otherâs strengths and will provide our customers with the best US and international domain monetisation solution.Â With unmatched relationships with the biggest advertising providers in the industry and our combined in-house technology solutions, there has literally never been a better way to monetise domains.â
With the completion of this transaction, Oversee can now focus on more aggressively developing its growth businesses. The company has been continually enhancing its online portfolio of web properties and mobile applications with strong brands that engage userâs passions.
Oversee.net is an innovative technology company that owns and operates a portfolio of websites designed to help consumers discover, compare, and save. Over 25 million unique users per month visit Overseeâs travel, consumer finance and comparison shopping web and mobile properties, which include WanderWe.com, AirportParking.com, LowFares.com, CreditCards.org, ShopWiki.com, and Compare.com. Headquartered in Los Angeles, Oversee also has an office in New York City. For more information, please visit www.oversee.net.
About Rook Media
Rook Media is a web-based technology company that monetises internet domain names by providing highly relevant ads to online consumers. The company has established itself as the trusted leader in the direct navigation industry. Rook Media is based in Zurich, Switzerland. For more information, please visit www.rookmedia.net