Tag Archives: LogicBoxes

LogicBoxes Launches the New Elite Reseller Program

LogicBoxes logoThe new LogicBoxes Elite Reseller Program focuses primarily on small and mid-sized Web Hosts and Resellers, and it aims at empowering them to reach their full potential

[news release] LogicBoxes, the leading provider of web presence automation solutions for Web Hosts, Domain Resellers and ICANN Registrars, today announced the launch of its new Elite Reseller Program. This program lays a strategic focus on fast-growing Web Hosting Providers.

The new Elite Reseller Program focuses on high potential Web Hosts, Domain Resellers and ICANN Registrars. LogicBoxes, which is known for its premium services and robust platform, will now be made available to Web Hosts from all the segments of the industry. Furthermore, the localization features of OrderBox would enable them to leverage the benefits of this program from any geography.

Logic Boxes Shridhar Luthria imageAs a part of the program, LogicBoxes will soon be introducing a slew of new products and services ranging from web professional focused themes, templates, plugins to Online Marketing tools as well as Cloud products; and other hosted applications including CRMs, BI tools, Payroll software, etc. LogicBoxes is looking at a fresh approach of offering several non-conflicting products for its Web Host and Registrar clientele.

All the LogicBoxes Elite Reseller Partners will now also enjoy priority access to WebHosting.Info (WHI), one of the most widely used portals for gathering strategic intelligence on the performance of Web Hosts and ICANN Registrars across all geographies. The priority access will enable these partners to plan their growth strategy with detailed data points on the health of the industry, thus giving them an edge over their local competitors.

Speaking about the program, Shridhar Luthria, Sr. Vice President – Channel Partnerships at the Endurance International Group, said, “Over the years, we have noticed that Web Hosts have always needed a robust domains automation platform at a competitive price point to get that much-needed edge over their competitors.

“Our goal is to reach out to these Web Hosts and empower them with best-of-the-breed Technology, Red Carpet Services & Support, Business Intelligence and more importantly, a set of soon to be launched products and services, which would enable them to offer more (and better) options to their end customers. The New Elite Reseller Program is a holistic solution for Web Hosts and a much-needed one for this segment.”

About LogicBoxes:

LogicBoxes (logicboxes.com) is a Technology & Consultancy Company providing Business Solutions to a wide range of Web Hosts, Domain Resellers, ICANN Registrars and Registries. LogicBoxes’ renowned turnkey SaaS solution – OrderBox, provides end-to-end business automation to 100+ Registrars and 100,000+ Resellers and powers over 13 Million domains across the world. LogicBoxes is also the world’s premiere ICANN Accreditation Consultancy provider.

For ccTLD Registries: 4 Steps To Guaranteed Success: Guest Post

LogicBoxes logoIn this guest post, Clifford deSouza of LogicBoxes explains how ccTLD Registries can leverage automation & grow their business.

The introduction of New gTLDs has increased the rate at which individuals and businesses are getting online today and we’re already seeing mainstream adoption of New gTLDs. By going the extra mile to spread awareness about their extensions among the masses, New gTLD Registries are bringing attention to their value propositions and, more importantly, are sharing the idea of ‘getting online’ to audiences.

If you’re a ccTLD Registry, you’ve been steadily growing these past few years and may not have seen a major impact from New gTLDs on your growth numbers. The advent of new gTLDs could in fact help boost online awareness & registrations for your ccTLD. How? Even though you might have minor competition from New gTLDs for market share, there will always be a steady segment of customers and businesses that will want to opt for a local country extension to proudly denote who they are and where they do business.

And with Domain Registrars and their customers spoilt for choice with so many TLD options, it’s imperative for your Registry to take a few important steps today that will serve as the foundation of your Registry’s growth for years to come!

Here are 4 strategic initiatives that will propel your ccTLD to a strong industry player in your local region:

1. Take control of your distribution network: While you have strategic partnerships in place with Domain Registrars, you should definitely consider creating and leveraging your own wholesale network too. A network comprising of distributors & organizations in your region, who have a better and dedicated access to your end customers, will result in a quick & more effective sales process

2. Start a Flagship Storefront: A dedicated ecommerce site for your ccTLD can boost conversions and help you convey your message better. It also enhances the overall buying experience for every customer, allowing them to buy your ccTLD without the added clutter of hundreds of other extensions and irrelevant products. Having your own storefront also lets customers engage with you directly, increasing the opportunity to close sales and garner feedback

3. Automate all Business Processes: Most ccTLD Registries spend a lot of resources on manual day-to-day operations and don’t have the budgets to ramp up marketing & sales activities. By automating daily operational tasks such as order invoicing, domain activation, customer management, etc., you can spend more time and resources focusing on business development and marketing activities

4. Sell additional Web Products: It’s rarely seen that a ccTLD Registry, which sells directly to customers, offers anything else other than a Domain Name. Here’s a huge opportunity to provide your customers with a wholesome web experience by giving them the ability to buy various Value Added Services along with a domain name, viz. Web Hosting, Email Hosting, Website Builder, etc. This helps boost your revenue as a Registry and at the same time, increases customer stickiness too!

Having worked with various ccTLD Registries over the past few years, we have amassed a deep understanding of the potential and pitfalls facing them today. A few ccTLDs have already realized that they’re in the right place and the right time to exponentially boost growth and expand their namespace. Registries such as .MN, .BZ, .CO, .HN have all adopted the 4-pronged strategy mentioned above and have taken full ownership of their respective namespaces.

Every ccTLD Registry out there, no matter how big or small the size of your local population, can definitely benefit from these strategies to meet their business goals.

Clifford deSouza is a Sr. Business Development Specialist at . He can be contacted at clifford.de(at)logicboxes.com