Poker.com.au became one of the biggest sales of a .AU domain name this week when it sold for $100,000. However the price was held back by government restrictions on the advertising of interactive gambling services in Australia, David Lye from NetFleet told Smart Company.
“There is a Canadian equivalent, Poker.ca, that sold for $400,000 last year. Now, Canada has one-and-a-half times the population of Australia and that site commanded a price much, much higher,” Lye told Smart Company.
“One of the aspects involved in all of this is the legislation, and the legislation specifically prohibits the advertising of online interactive gambling. In theory, you cannot have an Australian website advertising these interactive gaming services, and the fines are large.”
To read this Smart Company report in full, click here.
AuDA has gone to court to seek to have one of its former registrars Australian Style – that traded as Bottle Domains, wound up, according to a ZDNet report.The action arises from court action where auDA terminated the registrar accreditation for Australian Style in July 2010 for what was described as a serious breach of its obligations under the Registrar Agreement.According to the ZDNet report, Australian Style lost the court case and the appeal and has been lumped with court costs amounting to over $373,000. auDA said it had served a statutory demand for payment, which Australian Style has not complied with.The issue first came to the notice of auDA in February 2009 when the .AU policy and regulatory body was notified by the Australian Federal Police that there had been a security incident which affected customers of Bottle Domains. Investigations by auDA discovered that Bottle Domains was the subject of an earlier security incident in April 2007, which auDA believes may have caused or contributed to the security incident in February 2009.Bottle Domains failed to notify auDA at the time of the April 2007 security incident, according to an auDA statement, which was a breach of its obligations under the Registrar Agreement. Bottle Domains also failed to take appropriate remedial security action and alert customers of the incident.These failures led to auDA’s decision to terminate Bottle Domains’ registrar accreditation on 15 April 2009, however the termination had been suspended pending the conclusion of legal proceedings.To register your .AU domain name, check out EuroDNS here.
To register your .AU domain name, check out Asia Registry here.
Registration policies for .AU domain names are currently being reviewed by the 2010 Names Policy Panel as part of the regular consultation process that takes place with the Australian community.
Some of the key issues discussed by the panel and raised in the discussion paper include should:
- the restriction on registrants being Australian remain in place
- the fixed 2 year domain name licence period be changed
- single character domain names (a-z, 0-9) be introduced
- leasing of domain names be permitted
- registrations be allowed at the second level, i.e. name.au
- who is eligible to register a .AU domain name change
- what type of second level domain name (e.g. COM.AU, ASN.AU, ORG.AU, NET.AU) registrants are eligible to register be changed
- individuals be eligible to register domain name relating to personal interests (currently this is not allowed)
- the Reserved List that includes a number of brand names be continued or changed
- changes be made to the Domain Monetisation policy.
As a result of the consultation process, the panel will make recommendations to the auDA board on changes, if any, that they believe should be made to .AU registration policies.
AuDA has released an issues paper canvassing the issues involved with public comments due by 21 January 2011. Comments can be made by email or fax and there is also an online survey available at www.surveymonkey.com/s/2010namespolicysurvey covering the questions raised in the issues paper.
The 2010 Names Policy Panel was appointed by auDA in August 2010 to:
- review the policy framework underlying the allocation and use of domain names in the .au domain space
- provide recommendations to the auDA board about what changes (if any) should be made to the policy framework.
To read the discussion paper [PDF], see www.auda.org.au/document.php?documentid=1238
For further information, see www.auda.org.au/2010npp/2010npp-index/
Disclaimer: the author of this article is a member of the auDA 2010 Names Policy Panel
AuDA, the policy authority and industry self-regulatory body for the .AU domain space, has announced it is conducting a review of its WHOIS policy and its Registrant Contact Information Policy.
Closing date for comments by interested parties on the policy review is 15 October.
More information and links to the existing policies is available from www.auda.org.au/news-archive/auda-17092010.
The Netfleet domain name auction of a number of premium .AU domain names closes Friday afternoon Australian time at 15:00:00 Australian Eastern Standard Time.
The domain names up for grabs are:
To bid on these domain names visit the Netfleet website and login with your Netfleet username and password, enter your maximum bid for any domain names you choose and click submit. The colour coded legend on the right will indicate how successful your bid was, showing either red, or green, with a full explanation of why (you were outbid, you are winning etc).
Netfleet have incorporated maximum bidding, or proxy bidding in to the platform. This means every bid you enter should be your maximum, and the system will automatically bid on your behalf, only ever $1 higher than the previous bid. For example, if you enter a bid of $200 for a domain, and another users subsequently bids $150, the system will automatically bid you up to $151, meaning you would still be winning the auction.
Bidding is underway right now, closing at Fri, 27th Aug 2010 15:00:00 AEST, so to secure your chance of acquiring one of these premium .au domain names, check out our Domain Aftermarket Auctions right now:
The registries for .AU (Australia) and .NZ (New Zealand), auDA and InternetNZ, have announced their Best Practice Awards for 2010 while .INFO registry Afilias has opened its fourth annual .INFO Awards programme.
The 2010 Australia and New Zealand Internet Best Practice Awards recognise organisations, businesses, groups and individuals that have made significant contributions towards the security openness, diversity and accessibility of the internet.
The awards are based on the four main themes of the United Nationsâ Internet Governance Forum (IGF) with this yearâs categories being:
- Best Security Initiative – Initiatives that are at the forefront of developing solutions to security threats, building trust and confidence in the online environment
- Best Openness Initiative – Initiatives that enable Internet users to benefit from increased access to online materials, knowledge or information
- Best Access Initiative – Initiatives that aim to combat the digital divide, facilitating access for groups such as the elderly, disabled or socially disadvantaged
- Best Diversity Initiative – Initiatives that encourage expressions of cultural diversity and identity, including the promotion of multilingualism and indigenous cultures online
- Best Youth Initiative – A project led by an Australian or New Zealander who is under the age of 28 on 20 August 2010 and is eligible for entry under the four main categories.
Winners may also be showcased at Regional and International Internet Governance Forums as examples of Australian and New Zealand best practice.
The .INFO awards are into their fourth year and recognise the best .INFO websites around the world. From August 9th to September 10th any .INFO domain owner may submit their website to the .INFO Awards for a chance to win honours as the âBest .INFO website of 2010.â
â.INFO is an intuitive domain name choice for anyone looking to share their information with the world,â said Roland LaPlante, Chief Marketing Officer for Afilias. â.INFO has been the most successful new TLD ever launched, as evidenced by the millions of sites now operating worldwide. The .INFO Awards program not only gives us the opportunity to highlight the best .INFO sites from around the world, but also to allow Internet users to voice their support for their favourite ones.â
The winners of the 2010 .INFO Awards will be awarded the following cash prizes:
- 1st Prize: US$7500
- 2nd Prize: US$5000
- 3rd Prize: US$3000.
For information on how to enter the 2010 Australia and New Zealand Internet Best Practice Award, terms and conditions and details of previous winners see bestpracticeawards.org.au. Entries for the Awards close on 30 August 2010.
Information on the .INFO Awards is available at info-award.info.
AuDA, the .AU policy and regulatory body, has released draft recommendations on the introduction of new, and reactivation of dormant, second level domains following a consultation period with interested parties in recent months.The proposals were put forward in a report by a second level domain advisory panel that looked at possible new and proposals for existing but unused second level domains, the latter including the future uses of conf.au and info.au.In the report, the Panel suggests that current policies relating to creation of new 2LDs are broadly supported, but will recommend a small change which relieves the proponent of a new 2LD of the entire responsibility for developing a business case for it.On the second issue, the Panel has found that there is inadequate support for the creation of blog.au or event.au, or for the reactivation of info.au. The Panel also found that there is no evidence of general user demand for the reactivation of conf.au or info.au, although there is a case for grandfathering (ie. continuing) linux.conf.au, the sole but strongly-supported example of a long-standing use of the second level domain.The draft recommendations followed an issues paper that was issued in April 2010.The closing date for comment and submissions on the draft recommendations is Friday 23 July 2010.For further information, see www.auda.org.au/new2ldsap/new2ldsap-index/
The Australian domain name aftermarket is slowly growing following the relaxation of rules allowing for the transfer of com.au and net.au domains. This week there is the timely auction underway of mothersday.com.au, as well as yes.com.au, and more than 50 other premium com.au and net.au domain names.Of the premium domain names, mothersday.com.au has met its reserve of A$7,500 so it will be sold this week while the reserve for yes.com.au is $20,000.”We are extremely pleased that MothersDay.com.au has met the $7,500 reserve bid,” said George Pongas, Business Development Manager at Drop.com.au. “It shows that the secondary domain market is certainly maturing in Australia.””Once you own mothersday.com.au, you basically own the direct navigation traffic it generates too. With approximately 18,100 Australian local searches for ‘Mother’s Day’ in March 2010 and a Cost Per Click (CPC) rate on Google circa $1.20, you can quickly see the business case for acquiring this domain name.Pongas says “It will be an exciting to watch the auction close time this Thursday, because most bids at auctions are placed in the closing minutes. With a little luck, OPTUS will join the auction too. With all the money that Optus has spent over the years marketing YES OPTUS, you would expect that their brand managers will want this domain.””After acquisition, the ongoing costs are just $49.95 every two years for the registration licence renewal. As a long-term investment it makes perfect sense for an e-tailer to add this domain to their portfolio. Once sold, it is unlikely to be listed for sale again for a very long time, if ever.”Fabulous.com Domain Broker, Andrew Wright, suggests that generic keyword focused domains are ideal for search engine optimisation (SEO) and pay-per-click (PPC) marketing purposes.”Generic keyword related domains appear higher in organic search listings and generally receive a higher quality rank when running paid search campaigns,” Wright explained.Wright goes on to cite the famous case of Tennis Australia acquiring ‘tennis.com.au’ for what was reported as a hefty fee of just less than a six-figure sum. Also referring to Fosters owned ‘beer.com.au’, ING’s ‘mortgage.com.au’, and National Foods Milk Limited’s domain ‘milk.com.au’, as good examples of corporate brands that understand the value of using generic domain names for online marketing.The auction is now open at www.drop.com.au/fabulous, and ends Thursday May 6th, 14:30 (AEST). Anyone can watch or participate in the auction with prices dynamically changing on the auction site in real time to make for an entertaining spectacle.Importantly though, any successful bidder must satisfy auDA eligibility policy to hold a com.au or net.au domain licence. During the sign up process the Drop team will clear you for registration compliance and assist you to participate. Interested bidders, international companies included, should contact Drop at firstname.lastname@example.org, or visit www.drop.com.au/fabulous/join to get started.
AuDA, the policy authority and industry self-regulatory body for the .AU domain space, is currently considering whether to create new second level domains (2LDs) in the .AU domain space.AuDA’s New 2LDs Advisory Panel, chaired by Derek Whitehead of Swinburne University, has released a discussion paper inviting public comments on two matters:
- new 2LDs in general
- specific suggestions for creating new 2LDs or changing existing 2LDs.
The Panel’s job is to evaluate proposals for two little-used existing 2LDs (info.au and conf.au) and also proposals for two suggested new 2LDs (blog.au and event.au).”The Panel’s focus is on whether the creation of a new 2LD is in the public interest,” said Derek Whitehead. “The Panel is very keen to know what people think about new 2LDs and whether they would improve the Australian domain name system.””We encourage all Australians to contribute to the future development of their own domain space.”It should be noted that the proposals do not include opening up .AU to non-Australian registrants.The Panel’s discussion paper is available on auDA’s website at www.auda.org.au/new2ldsap/new2ldsap-index. The closing date for comments is 23 May 2010.Following submissions, the panel will make draft recommendations to the auDA board as to whether there should be new 2LDs or changes to existing 2LDs.
With the policy change what is your opinion ? .com.au being avaliable to be sold on the aftermarketÂ will this destroy the integrity of the domain extension or will it be one ofÂ the most sort after domain names ?.
The value of a key asset for many businesses â their domain name â is on the rise, thanks to policy changes to allow the sale of domain names introduced this month.
Changes to the .com.au policy by Australiaâs Internet Domain Authority, which came into effect on 1 June, enable businesses to sell their registered domain name licenses directly to eligible third parties.
To read the article further : http://www.smartcompany.com.au/Free-Articles/The-Briefing/20080620-Domain-name-policy-change-good-for-businesses.html