Google’s announcement of a service to “make the Web more social” was decidedly casual, or staged to seem that way.Standing beside a campfire, lawn chairs and toasted marshmallows, engineering director David Glazer explained how, through an agreement with Facebook and similar sites, Google’s effort would serve a primal human need.
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Yet within three days of the campfire, a dispute erupted between Google and Facebook, its largest partner in the new service, that reflected the fact that for Web companies there is nothing casual about the business of Internet socializing: There’s too much money, maybe billions, at stake.To read this article in full in The Washington Post, click here.