Study: U.S. mobile Web use has doubled since 2009

When your smartphone makes it so easy to connect to the Internet, why bother firing up a clunky desktop or laptop computer?Two-thirds of cell-phone owning Americans use their phones to surf the Web and check e-mail, according to the latest study from the Pew Internet & American Life Project. That’s double the amount from 2009, when only 31% of people said they used their phones to go online. see:Mobile Internet Use 2013Overview63% of adult cell owners now use their phones to go online, a figure that has doubled since we first started tracking internet usage on cell phones in 2009. In addition, 34% of these cell internet users say that they mostly go online using their cell phone. That means that 21% of all adult cell owners now do most of their online browsing using their mobile phone — and not some other device such as a desktop or laptop computer.”A majority of the public now owns a smartphone, and mobile devices are playing an increasingly central role in the way that Americans access online services and information,” said Aaron Smith, a Senior Researcher at the Pew Research Center’s Internet Project. “For many, such as younger adults or lower-income Americans, cell phones are often a primary device for accessing online content — a development that has particular relevance to companies and organizations seeking to reach these groups.”About the SurveyThese are findings from a national telephone survey conducted April 17-May 19, 2013 among 2,252 adults ages 18 and over, including 1,127 interviews conducted on the respondent’s cell phone. Interviews were conducted in English and Spanish. The margin of error for all cell phone owners (n=2,076) is plus or minus 2.4 percentage points. The margin of error for cell phone owners who go online using their phone (n=1,185) is plus or minus 3.3 percentage points.

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