Study: Google pulls away in global search usage

[IDG] The latest worldwide statistics for search engine queries don’t paint a pretty picture for Google competitors.In July, Google not only retained its spot as the world’s most popular search engine but also grew faster than all but one of those in the top 10 list, according to comScore.
http://www.computerworld.com/s/article/9137314/Study_Google_pulls_away_in_global_search_usage
http://www.computerworld.com.au/article/316836/
http://www.pcworld.com/businesscenter/article/171166/.html
http://www.pcworld.idg.com.au/article/316836/Also see:Global Search Market Draws More than 100 Billion Searches per Month
Google Sites Leads Global Search Market with 67 Percent Market SharecomScore, Inc., a leader in measuring the digital world today released a study of the global search market showing that more than 113 billion searches were conducted in July 2009, representing a 41-percent increase versus year ago. Google Sites attracted significantly more searches than any other engine with 76.7 billion searches conducted, or 67.5 percent market share. Yahoo! Sites ranked second worldwide with 8.9 billion searches (7.8 percent share), followed closely by Chinese search engine Baidu with 8 billion searches (7.0 percent share). Most of the top search properties worldwide experienced significant growth in search query volume versus last year, with Russian search engine Yandex growing at the fastest rate (94 percent) among the top ten.Europe Accounts for Most Searches, but Latin America Highest in Searches per SearcherThe dynamics of search behavior vary considerably across different parts of the world. Among the five global regions, Europe accounted for the highest share of searches at 32.1 percent, followed by Asia Pacific (30.8 percent) and North America (22.1 percent). Notably, Latin America exhibited the heaviest search behavior per person with an average of 13 search usage days in July and 130 searches per searcher. Europe had the second highest overall search volume per person (117 searches per searcher) while North America exhibited the second heaviest frequency (12.5 search usage days per searcher).This comScore news release, including tables, is available at:
www.comscore.com/Press_Events/Press_Releases/2009/8/Global_Search_Market_Draws_More_than_100_Billion_Searches_per_Month

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