Search engine Bing gains market share

Microsoft’s search engine Bing has shown impressive growth in its first year say industry experts.Independent research suggests that Bing has cornered 12.7% of the market in the 12 months since it launched.However Google has 62.6% and Yahoo 18.9%, according to figures from ComScore.At a Microsoft summit to discuss Bing’s progress, the search engine’s executives admitted that there was “a long road ahead” for the site. see:comScore Releases June 2010 U.S. Search Engine Rankings [news release]
comScore … released its monthly comScore qSearch analysis of the U.S. search marketplace. In June 2010, Americans conducted 16.4 billion core searches, up 3 percent vs. May.June 2010 U.S. Core Search RankingsGoogle Sites led the U.S. core search market in June with 62.6 percent of the searches conducted, followed by Yahoo! Sites (up 0.6 percentage points to 18.9 percent), and Microsoft Sites (up 0.6 percentage points to 12.7 percent). Both Yahoo! Sites and Microsoft Sites have experienced gains due in part to the continued utilization of contextual search approaches that tie content and related search results together. (For more detail on contextual searches, please read the following post on the comScore Voices blog: Network captured 3.6 percent of the search market, followed by AOL LLC with 2.2 percent.

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