Russian Standard Vodka and Forbes Win 2007 Domain Name and Internet Traffic Industry Awards

T.R.A.F.F.I.C. logoIndustry Insiders Honor Those Who Understand Power of Domain Names and Internet Traffic at Top Conference, T.R.A.F.F.I.C.

T.R.A.F.F.I.C., the domain industry’s premier conference, concluded its T.R.A.F.F.I.C. East 2007 show in dramatic fashion Friday, October 12, by announcing the winners of its annual We Get It! Awards. This year’s winners are Russian Standard Vodka and Steve Forbes, CEO of Forbes, Editor-in-Chief of Forbes Magazine and former presidential candidate (who also delivered the conference’s keynote address). The domain name and Internet traffic industry’s version of the Academy Awards, We Get It! is bestowed upon the organization or individual(s) that has best demonstrated an understanding of the power of domains and the Internet by attracting visitors, increasing sales and beating competitors in terms of Internet marketing.

In Russia and abroad, Russian Standard Vodka sells more than 1.3 million cases of vodka per year. The company is part of Russian Standard Group, a multi-faceted conglomerate of leading businesses in premium vodka, spirits distribution, banking and insurance that form the premiere consumer brand in Russia. “Domainers chose Russian Standard Vodka because they are pleased to see a retail company figure out the power of owning a generic domain that is also a category,” says Rick Schwartz, cofounder of T.R.A.F.F.I.C. and WADND. “Russian Standard Vodka is now the vodka king the world over. They have positioned their company to not only be the leader in vodka, but to take advantage of the tens of thousands of visitors that will be delivered to their door step in the form of type in traffic, forever. Steve Forbes was selected because he is an expert on investments and finance who understands the value of domains and Direct Navigation and embraced the Internet early on while others were a bit late to the game. The reward is 15 million monthly visitors who go to”

Each year the World Association of Domain Name Developers, Inc. (WADND), organizers of the three annual T.R.A.F.F.I.C. conferences, solicits nominations for the awards from its members, which includes anyone who has attended a T.R.A.F.F.I.C. conference in the past. The shows bring together domain owners, search engine companies, leading registrars and pay-per-click aggregators with investors, advertising executives, industry analysts and others. This year WADND members, of whom 1,800 were eligible to vote, selected the We Get It! nominees and winners. In addition to Forbes and Russian Standard Vodka, and Carson’s BBQ were also nominated for this highly coveted industry award. The 2006 winner was News Corp. In 2005 Bank of America won for

Winners in other awards categories include:

  •     Sponsor of the Year: TrafficZ
  •     Domainer of the Year: Kevin HamBest Overall Domain Solution: Moniker
  •     Best New Click Program: Skenzo
  •     Domain Hall of Fame: Sahar Sarid and Frank Schilling
  •     WADND Seal of Approval: none this year.

For a full list of speakers, topics, events and sponsors participating in the T.R.A.F.F.I.C. East 2007 conference, please visit For information on upcoming shows, including our February conference in Las Vegas, please visit

About T.R.A.F.F.I.C.

Presented by the World Association of Domain Name Developers, Inc. (WADND), T.R.A.F.F.I.C. is the domain industry’s premier conference. Three times per year T.R.A.F.F.I.C. (Targeted Redirects and Financial Fulfillment Internet Conference) brings together domain owners, search engine companies, leading registrars, pay-per-click aggregators, sponsors, Wall Street investors, the banking, financial and advertising communities as well as analysts, developers and experts on targeted traffic. An invitation-only event, conference attendees collectively control over 10 million domain names and host tens of millions of unique visitors to their websites every day. The Internet’s biggest companies support and participate in T.R.A.F.F.I.C., including Google, Yahoo!,,, Marchex, TrafficZ,, and many others. Legendary “domain king” Rick Schwartz and Howard Neu, a prominent Intellectual Property attorney and former three-term mayor of North Miami, Florida co-founded and manage the event through their company, the World Association of Domain Name Developers, Inc. (WADND). Corporate headquarters are located at 1152 N. University Drive, Suite 201, Pembroke Pines, Florida, 33024. For more information, send email to or visit us at