Rupert Murdoch’s threat unlikely to worry Google; he can block Google if he wants

The threat to exclude Google from News International websites won’t have caused much lost sleep over in the search engine’s headquarters in Mountain View in California. Sergey Brin and Larry Page have declared before that if news organisations don’t like Google indexing their content, then it only takes two lines of computer code added to a file called “robots.txt”, which every website uses to tell search engines where, or not, to wander.The key lines are “User-agent: *” (meaning “whoever you are”) and “Disallow: /” (meaning “you’re not allowed to go anywhere in here”). Do that, and the site will vanish from Google’s index – both for Google News and the more general search index.The reality though is that Rupert Murdoch’s threat to exclude Google – and perhaps other search engines, such as Microsoft’s Bing and Ask.com – is akin to a runner at a sports event threatening to shoot himself in the foot: the ticket-seller, noting that all the other entrants aren’t making the same threat, isn’t going to be worried.
http://www.guardian.co.uk/media/2009/nov/09/rupert-murdoch-googleAlso see:Google: Rupert Murdoch can block us if he wants to
Google has clarified that it will not index publishers against their wishes, in response to Rupert Murdoch’s threat to block the search engine from his newspapers’ websites.A spokesman for the search giant said: “Google News and web search are a tremendous source of promotion for news organisations, sending them about 100,000 clicks every minute.
http://www.telegraph.co.uk/technology/google/6532657/Google-Rupert-Murdoch-can-block-us-if-he-wants-to.html

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