Online ads rise to defy crisis

Online advertising has defied expectations that the financial crisis would also crimp its growth, with annual spending to December up 27 per cent from a year ago to $1.7 billion.And while advertising in traditional media fell off a cliff in the December quarter it remained strong online, growing 22 per cent to $462 million over the same quarter last year.That performance, recorded in the audited industry figures released by the Interactive Advertising Bureau today, came despite most analysts predicting growth would halve.
http://www.theaustralian.news.com.au/business/story/0,28124,25025679-7582,00.html

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