The expansion of top level domains (TLDs) is the focus of an upcoming conference in San Francisco in February 2011. The .nxt conference is aimed to discuss the proliferation of new generic TLDs and examine all aspects of this new piece of internet infrastructure from applying for a gTLD and running the necessary technical systems to finding investors, marketing and differentiating the new extension.ICANN is likely to call for applications for new gTLDs in May 2011 and this conference will give all the information prospective applicants are likely to need to know. It is likely by the end of 2011 many o f the initial applicants will be able to go live, taking registrations in 2012, with predictions of hundreds of new gTLDs.To date, more than 100 groups have announced plans to apply for a “new dot-com” to enhance online communication about brands, communities, and generic terms. Prospective applicants range from .CANON, .GAY, .SURF and .ZULU to .VEGAS. Successful applicants will be added to the Internet at the end of 2011 and put out for public registration in early 2012.In attendance will be a wealth of experts including internet infrastructure companies, marketing and security experts, analysts, IP lawyers, investors, representatives from ICANN – the organisation in charge of the gTLD process – and, of course, the applicants themselves.”The introduction of hundreds of new internet extensions, many in non-English languages, will have an enormous and lasting impact on how the internet is used,” says Kieren McCarthy, General Manager of .nxt. “If you want to get in on the ground floor of the next Net revolution, or just want find out more, .nxt is the place to be.”The .nxt conference (dot-nxt.com) will be held at the Hyatt Regency on 9-10 February 2011 and is hosted by the San Francisco Bay chapter of the Internet Society (ISOC), a non-profit organization that provides leadership in Internet related standards, education, and policy.”The Internet has already enabled extraordinary changes in the way we as a society interact and communicate. New gTLDs open up the possibilities still further,” states Zaid Ali, Chairman of the SF-Bay ISOC Board. “No one knows what will come out of the liberalization of the Internet naming space but if history tells us anything it’s that we can look forward to some extraordinary new ideas.”Registration is now open with early bird registration available until 9 December for $395. Then registrations made until 26 January will cost $495 and after this, $595.For more information, to register or for sponsorship opportunities, visit dot-nxt.com.