Mobile Commerce – consumer issues and policy challenges for a promising market

Mobile commerce is a promising market both for consumers and businesses. However, consumer troubles and complaints are increasing and can sometimes become serious, including issues for minors. Member countries’ experiences show that we should ensure that consumers benefit. In particular, countries may review their instruments with regard to a more effective scheme for information disclosure, liability protection over SIM and RFID cards, effective notice to excessive consumption, and the importance of consumer education. Businesses may also consider more effective consumer protection schemes.

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