Minds+Machines Wins Contract For .LONDON

Minds+Machines has won the contract to be registry operator for .LONDON in the current round of applications for Top Level Domains, assuming the application is successful.

The Contract, won by Minds and Machines (a subsidiary of Top Level Domain Holdings) through a competitive tender process, is for a seven year period, with a three year renewal period which is subject to certain conditions.

“We are delighted to be working with Minds and Machines on the dot London Application and are confident that the initiative will bring important additional revenue and jobs to the capital,” said Gordon Innes, CEO at London & Partners.

“The dot London domain provides a tremendous opportunity to extend the global presence of London across the Internet, and likewise position it as a centre of digital innovation. We believe we are now excellently placed to benefit from the unprecedented opportunities provided by the de-regulation of the Internet naming system.”

Meanwhile Peter Dengate Thrush, Chairman of TLDH, said TLDH is “proud to be partnering with one of the greatest cities in the world. We are committed to working with London & Partners and DLDL to ensure that dot London becomes a central part of the city’s promotion and a resource that is of real value to the people, businesses and communities of London. We are honoured to have won this contract in the Olympic year which places London at the centre of a global audience.”