Microsoft-Yahoo search deal approved

Microsoft’s plans to buy Yahoo’s internet search and search advertising businesses have been cleared by both European and US regulators.The European Commission ruled that the deal “would not significantly impede effective competition”.Under the deal, Yahoo’s website will use Microsoft’s Bing search engine, and the two firms will share the revenues. see:Europe rubber stamps Microsoft’s Yahoo deal
The proposed link-up between Microsoft and Yahoo has been approved by European regulators, paving the way for the two companies to combine their search engines and take on Google together.Senior figures said that plans to implement the 10-year agreement, which was first announced last summer, were now underway after the European Commission said it did not believe the deal would harm consumers. The US Department of Justice had previously said that it was happy with the proposal., Justice Clear Microsoft, Yahoo Deal
Both the Justice Department and European Commission have green-lighted a search alliance between Yahoo and Microsoft, which owns the search engine Bing, the companies said Thursday. Teaming up to better challenge search leader Google, the companies announced the partnership in July but had to wait for approval from regulators. steps up search assault on Google
Microsoft Corp’s assault on search engine leader Google Inc took a major step forward on Thursday as U.S. and European regulators cleared the software company’s search partnership with Yahoo Inc.The 10-year deal, struck last July, is the biggest effort yet by Microsoft to establish an online business to rival Google, an area where Microsoft has lost $5 billion over the last four years.‘Microhoo’ search deal given go-ahead
Microsoft and Yahoo! have won regulatory approval for their search partnership to challenge Google, the marker leader.Under the terms of the ten-year “Microhoo” partnership, Yahoo! will use Microsoft’s new Bing search engine technology on its own sites, while Yahoo! will act as the exclusive global sales force for the companies’ premium search advertisers.

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