Leading the charge: Murdoch seeks to charge for newspaper content

When Rupert Murdoch indicates a shift in strategy, the rest of the media industry takes notice. So the News Corp boss’s clear signal last week that his newspapers, such as the Sun and the Times, could start charging for online access over the next year gave fresh momentum to a debate that is dominating internal newspaper discussions.”The inchoate days of the internet will soon be over,” Murdoch pronounced, citing an “epochal” debate in the industry. Having flirted with the idea of turning the Wall Street Journal website free before realising he had bought one of the world’s few newspaper sites that makes money, Murdoch has come down in favour of online charging.
http://www.guardian.co.uk/media/2009/may/11/rupert-murdoch-charging-online-news

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