Internet TV Isn’t Ready to Displace Cable Just Yet

Roku founder Anthony Wood runs a startup that, along with companies like Apple and Microsoft, sells hardware that’s bringing Web video to home television screens. It’s no wonder his nine-year-old daughter prefers to watch her favorite Disney shows on Netflix at her whim, rather than surf Disney’s own 24-hour cable channel.This is one example of how traditional TV service providers are losing their hold on America’s eyeballs. Internet-connected TVs are becoming the norm on store shelves, and today represent 12 percent of those in people’s homes, according to a recent survey by NPD Group. These TVs, and devices like Roku’s, make it easier for viewers to cut the cord on their expensive cable bills, and instead simply watch content provided by companies including Netflix, Hulu, Apple, Amazon, and Google on their big home screens.To continue reading this MIT Technology Review report, go to:
www.technologyreview.com/news/429326/internet-tv-isnt-ready-to-displace-cable-just-yet/

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