In China’s Net Caf?s, Intel Pours It On

Some 11 million PCs in over 110,000 Internet caf?s. If you’re Xu (Ian) Yang and your job is to sell Chinese on using computers with Intel chips, those numbers will surely grab your attention. In late 2003, Yang, the Beijing co-general manager of Asia-Pacific for Intel, was in the northeastern city of Harbin to speak to university students. It was a typically frigid northern day, and since Yang had a little time to spare, a staffer suggested they warm up in an Internet caf?.

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