As part of ICANN’s global efforts to raise awareness of, and interest in new gTLDs, all registries are invited to partner with us to develop case studies. These case studies tell the story of a TLD, including its background and business objectives. They are intended for use as educational resources. We will continue to publish new case studies on this webpage on an ongoing basis.
.BUILD
Publication Date: 18 June 2015 Registry Quote: .BUILD helps others create, innovate and construct their online presence. View / Download:A4 [PDF, 112 KB], US Letter [PDF, 109 KB]
.CLUB
Publication Date: 18 June 2015 Registry Quote: .CLUB brings people together â whether it’s two or two million, it’s about people joining together around an interest or passion. View / Download:A4 [PDF, 110 KB], US Letter [PDF, 107 KB]
.COLLEGE
Publication Date: 28 September 2015 Registry Quote: .COLLEGE is the platform for people and organizations of all types to come together for a common purpose and a common future. View / Download:A4 [PDF, 128 KB], US Letter [PDF, 127 KB]
.ÐÐÐÐÐÐ (“Online” in Cyrillic)
Publication Date: 28 September 2015 Registry Quote: .CYRILLIC provides choice and opportunity for people across the Cyrillic world to create websites in their native language. View / Download:A4 [PDF, 160 KB], US Letter [PDF, 157 KB]
.GLOBAL
Publication Date: 18 June 2015 Registry Quote: .GLOBAL provides instant, worldwide recognition for brands with a borderless strategy, whatever their size. View / Download:A4 [PDF, 103 KB], US Letter [PDF, 101 KB]
.HAMBURG
Publication Date: 28 September 2015 Registry Quote: .HAMBURG creates an instant connection between the city and the metropolitan region of Hamburg and its digital identity. View / Download:A4 [PDF, 97 KB], US Letter [PDF, 95 KB]
.INK
Publication Date: 6 August 2015 Registry Quote: .INK is about expression â whether your passion is art, writing or print, .INK can help tell your creative story. View / Download:A4 [PDF, 94 KB], US Letter [PDF, 92 KB]
.KOELN/.COLOGNE
Publication Date: 28 September 2015 Registry Quote: Whether visiting .KOELN or .COLOGNE, the TLD immediately signifies a connection to the great city of Cologne, Germany. View / Download:A4 [PDF, 98 KB], US Letter [PDF, 95 KB]
.ORGANIC
Publication Date: 6 August 2015 Registry Quote: .ORGANIC sets the true organic entities apart and gives consumers a direct and easy way to find them online. View / Download:A4 [PDF, 145 KB], US Letter [PDF, 143 KB]
.PHYSIO
Publication Date: 28 September 2015 Registry Quote: .PHYSIO has the power to connect the physiotherapy and physical therapy profession enhancing recognition by and of the community. View / Download:A4 [PDF, 98 KB], US Letter [PDF, 96 KB]
.REALTOR
Publication Date: 6 August 2015 Registry Quote: REALTOR® is a unique, well-understood term that translates to trust in the real estate market. With .REALTOR, that trust is now established online. View / Download:A4 [PDF, 98 KB], US Letter [PDF, 95 KB]
.REST
Publication Date: 18 June 2015 Registry Quote: .REST is for every restaurant. It’s short, easy to remember and recognized all over the world. View / Download:A4 [PDF, 118 KB], US Letter [PDF, 116 KB]
.TOP
Publication Date: 28 September 2015 Registry Quote: .TOP is short, memorable and helps companies or individuals stand out as the ‘top’ or ‘best’ brand in their industry. View / Download:A4 [PDF, 462 KB], US Letter [PDF, 460 KB]
.WANG
Publication Date: 18 June 2015 Registry Quote: .WANG is uniquely Chinese, and has the ability to tap directly into the Chinese market. View / Download:A4 [PDF, 135 KB], US Letter [PDF, 132 KB]
.WEBSITE
Publication Date: 28 September 2015 Registry Quote: .WEBSITE provides a blank canvas for Internet innovation and is open to all languages, geographies and industries. View / Download:A4 [PDF, 106 KB], US Letter [PDF, 105 KB]
.WIEN
Publication Date: 28 September 2015 Registry Quote: .WIEN provides an online identity for all people living, working or connected to beautiful Vienna, Austria. View / Download:A4 [PDF, 130 KB], US Letter [PDF, 128 KB]
.XYZ
Publication Date: 6 August 2015 Registry Quote: .XYZ lets the user determine exactly what their domain represents â it’s for every website, everywhere. View / Download:A4 [PDF, 101 KB], US Letter [PDF, 99 KB]
This ICANN announcement was sourced from: http://newgtlds.icann.org/en/announcements-and-media/case-studies
As part of ICANN’s global efforts to raise awareness of, and interest in new gTLDs, all registries are invited to partner with us to develop case studies. These case studies tell the story of a TLD, including its background and business objectives. They are intended for use as educational resources. We will continue to publish new case studies on this webpage on an ongoing basis.
