ICANN Publish More New gTLD Case Studies

As part of ICANN’s global efforts to raise awareness of, and interest in new gTLDs, all registries are invited to partner with us to develop case studies. These case studies tell the story of a TLD, including its background and business objectives. They are intended for use as educational resources. We will continue to publish new case studies on this webpage on an ongoing basis.

.BUILD

Publication Date: 18 June 2015
Registry Quote: .BUILD helps others create, innovate and construct their online presence.
View / Download: A4 [PDF, 112 KB], US Letter [PDF, 109 KB]

.CLUB

Publication Date: 18 June 2015
Registry Quote: .CLUB brings people together â whether it’s two or two million, it’s about people joining together around an interest or passion.
View / Download: A4 [PDF, 110 KB], US Letter [PDF, 107 KB]

.COLLEGE

Publication Date: 28 September 2015
Registry Quote: .COLLEGE is the platform for people and organizations of all types to come together for a common purpose and a common future.
View / Download: A4 [PDF, 128 KB], US Letter [PDF, 127 KB]

.ÐÐÐÐÐÐ (“Online” in Cyrillic)

Publication Date: 28 September 2015
Registry Quote: .CYRILLIC provides choice and opportunity for people across the Cyrillic world to create websites in their native language.
View / Download: A4 [PDF, 160 KB], US Letter [PDF, 157 KB]

.GLOBAL

Publication Date: 18 June 2015
Registry Quote: .GLOBAL provides instant, worldwide recognition for brands with a borderless strategy, whatever their size.
View / Download: A4 [PDF, 103 KB], US Letter [PDF, 101 KB]

.HAMBURG

Publication Date: 28 September 2015
Registry Quote: .HAMBURG creates an instant connection between the city and the metropolitan region of Hamburg and its digital identity.
View / Download: A4 [PDF, 97 KB], US Letter [PDF, 95 KB]

.INK

Publication Date: 6 August 2015
Registry Quote: .INK is about expression â whether your passion is art, writing or print, .INK can help tell your creative story.
View / Download: A4 [PDF, 94 KB], US Letter [PDF, 92 KB]

.KOELN/.COLOGNE

Publication Date: 28 September 2015
Registry Quote: Whether visiting .KOELN or .COLOGNE, the TLD immediately signifies a connection to the great city of Cologne, Germany.
View / Download: A4 [PDF, 98 KB], US Letter [PDF, 95 KB]

.ORGANIC

Publication Date: 6 August 2015
Registry Quote: .ORGANIC sets the true organic entities apart and gives consumers a direct and easy way to find them online.
View / Download: A4 [PDF, 145 KB], US Letter [PDF, 143 KB]

.PHYSIO

Publication Date: 28 September 2015
Registry Quote: .PHYSIO has the power to connect the physiotherapy and physical therapy profession enhancing recognition by and of the community.
View / Download: A4 [PDF, 98 KB], US Letter [PDF, 96 KB]

.REALTOR

Publication Date: 6 August 2015
Registry Quote: REALTORÂ® is a unique, well-understood term that translates to trust in the real estate market. With .REALTOR, that trust is now established online.
View / Download: A4 [PDF, 98 KB], US Letter [PDF, 95 KB]

.REST

Publication Date: 18 June 2015
Registry Quote: .REST is for every restaurant. It’s short, easy to remember and recognized all over the world.
View / Download: A4 [PDF, 118 KB], US Letter [PDF, 116 KB]

.TOP

Publication Date: 28 September 2015
Registry Quote: .TOP is short, memorable and helps companies or individuals stand out as the ‘top’ or ‘best’ brand in their industry.
View / Download: A4 [PDF, 462 KB], US Letter [PDF, 460 KB]

.WANG

Publication Date: 18 June 2015
Registry Quote: .WANG is uniquely Chinese, and has the ability to tap directly into the Chinese market.
View / Download: A4 [PDF, 135 KB], US Letter [PDF, 132 KB]

.WEBSITE

Publication Date: 28 September 2015
Registry Quote: .WEBSITE provides a blank canvas for Internet innovation and is open to all languages, geographies and industries.
View / Download: A4 [PDF, 106 KB], US Letter [PDF, 105 KB]

.WIEN

Publication Date: 28 September 2015
Registry Quote: .WIEN provides an online identity for all people living, working or connected to beautiful Vienna, Austria.
View / Download: A4 [PDF, 130 KB], US Letter [PDF, 128 KB]

.XYZ

Publication Date: 6 August 2015
Registry Quote: .XYZ lets the user determine exactly what their domain represents â it’s for every website, everywhere.
View / Download: A4 [PDF, 101 KB], US Letter [PDF, 99 KB]

This ICANN announcement was sourced from:
http://newgtlds.icann.org/en/announcements-and-media/case-studies