; up for sale on Sedo

Sedo logoSedo have announced the domain name is now up for sale. Registered by a Mr Green twelve years ago, it appears to be an original owner domain with a reserve price range of £50,000 to £199,999. The current bid is for £3,500. The Sedo news release announcing the sale is below.

Meanwhile the domain is currently up for sale, also on Sedo, with a reserve of between US$200,000 to 499,000. The current bid is US$150,000 less than two days to go of the auction. Click here for more information on the auction. Other domains up for auction on Sedo at the moment with five-figure bids are (currently US$73,000) and (currently US$60,000). All three auctions end at the same time. is also up for sale with the seller expecting at least $100,000.

Notable recent Sedo sales are ($25,000) and ($23,456). Goes Up for Auction

Sedo, the leading online market place for buying and selling Internet domain names and websites, has announced has been put up for auction by its owner.

The generic Internet domain name,, was registered by its present owner, Mr Green, twelve years ago in 1996. Sedo, which has an exclusive contract agreement with Green, will manage the auction and upon completion of sale, oversee the legal transfer of the Internet domain name on behalf of both the seller and buyer.

Potential buyers can bid for by visiting and searching for the Internet domain. The auction will initially run until Thursday January 24th 2008.

Nora Nanayakkara, business development director, Sedo UK, commented: “The possibility of owning is likely to attract a high price tag because of all the interest surrounding the environment. With over a million websites containing the word green in the Internet address bar, yet only one, it’s a rare opportunity to secure such a topical Internet domain name.

“The value in owning category defining Internet domain names has been quickly recognised across the Atlantic by organisations such as Johnson & Johnson who snapped up and the Bank of America who bought We expect organisations here to follow suit. With over 27 million online shoppers in the UK(x), the largest online retail market in Europe, organisations can capture more of this sought-after audience by owning premium generic Internet domain names.”

In November 2007 sold for GBP150,000, the highest figure paid for a Internet domain name. Generic Internet domain names, such as, enable organisations to capture direct Internet traffic, caused by users who type a word or term straight into their Internet browser. Generic names also enable companies to grow their online presence and strengthen their brand.