Google’s UK advertising business will this year eclipse ITV, Britain’s biggest advertising earner, according to analysis by the Guardian.Figures released by the search giant reveal that the UK generated $969m (£593m) of revenue in the first quarter of 2011. On present growth rates of around 25% per quarter – which it has sustained since September 2009 – Google will rack up between $5.2bn (£3.2bn) and $5.6bn (£3.4bn) in the UK.
http://www.guardian.co.uk/media/2011/apr/15/google-uk-ad-revenue-itv
Google’s UK ad revenue to overtake ITV
Google’s UK advertising business will this year eclipse ITV, Britain’s biggest advertising earner, according to analysis by the Guardian.