Google Eyes Free Spectrum

The ongoing auction of choice, 700 megahertz radio spectrum by the Federal Communications Commission is a game for high rollers, including telco giants and Google. One company will likely pay more than $4.6 billion for the rights to that realm. Through that space, the auction winner–and competitor–could eventually beam all kinds of signals, including voice, digital video, data, to your toaster.But there is a cheaper way to get data through the airwaves. Just ask Google.Google intends to be a big player in the airwaves. At the recent World Economic Conference in Davos, Chief Executive Eric Schmidt said that mobile devices with location-based advertising could spark a “huge revolution,” more interesting than the personal computer.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.