Google: Ditching data could hinder flu tracking

Larry Page, the co-founder of Google, questioned whether the search engine giant was right to cut the amount of time it held personal search data, when by retaining information the company could help combat future pandemics.Google keeps individual searches for nine months – after it reluctantly halved that time last year – and the company believes that it can help predict health crisis when it sees an upsurge of queries as people look for information about the same set of symptoms.
http://business.timesonline.co.uk/tol/business/industry_sectors/technology/article6322198.ece

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