Spectacular growth in online social gaming is prompting companies such as Google to enter the market and developers to rethink how they design video games.The trend is seeing the social network Facebook emerge as the world’s biggest gaming platform. It is close to having 200m active members and its most popular application installed by users is a game – Texas Hold ’em Poker – played by 11m people.Pet Society, where players create pets and their homes and exercise and care for them with friends, is even more popular in terms of daily players. It has 9m players, with more than 60 per cent of them returning every day to look after their creatures.
http://www.ft.com/cms/s/2/7503cade-2222-11de-8380-00144feabdc0.html
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