Facebook Ads Target You Where It Hurts

Social networking site’s ads are targeted to your interests — and your psychological soft spots.

My Facebook page called me fat.Maybe it’s my age, my sex or the fact that it knew I was engaged, but the site decided I was a gal who needed to drop a few pounds. And it wasn’t shy about its tactics.This was not a close friend taking me aside, telling me in gentle tones that she’d noticed I’d put on some weight and was there anything going on in my personal life that I needed to talk about?
http://www.washingtonpost.com/wp-dyn/content/article/2008/09/02/AR2008090202956.html

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.