EU tells online platforms to better explain search rankings

Internet companies such as Google and Amazon should be more transparent in explaining how the search rankings work on their platforms, the European Commission said in guidelines released Monday.

The EU guidelines are aimed at helping businesses selling online by making competition fairer for all-important product search rankings. Internet companies will have to share with businesses the information they need to improve the online profile of their goods and services sold via the platforms.

To continue reading this Associated Press report, go to:
https://apnews.com/article/europe-04e397e03bef344dcd9625709c81af27

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