Does Success Hinge on a Domain Name?
Startups scrambling for domain names — the shorter and catchier, the better — find themselves in negotiations with owners of desirable Web addresses
http://businessweek.com/smallbiz/content/aug2007/sb20070813_986517.htmFinding Your Dream Domain Name
Not all the good ones are taken, but many are. Experts suggest you choose your company name first, and go from there
http://businessweek.com/smallbiz/content/aug2007/sb20070813_786383.htm
Does Success Hinge on a Domain Name? And Finding Your Dream Domain Name
Business Week has a couple of stories on finding the right domain name, what to do when you’ve found that domain name but someone else owns it. And that maybe choose your company name before you choose your domain name.