The BBC’s director general, Mark Thompson, yesterday promised to “revolutionise” the corporation, making it less arrogant, more open and more efficient in an effort to maintain its relevance in a world of Facebook and YouTube.In a speech designed to move the debate over the BBC’s future on from recent wrangling over job and budget cuts, Mr Thompson made a passionate case for its place in a digital world of unfettered choice.
http://media.guardian.co.uk/site/story/0,,2123418,00.html
BBC pledges revolution to tackle digital challenge
The BBC’s director general, Mark Thompson, yesterday promised to “revolutionise” the corporation, making it less arrogant, more open and more efficient in an effort to maintain its relevance in a world of Facebook and YouTube. In a speech designed to move the debate over the BBC’s future on from recent wrangling over job and budget cuts, Mr Thompson made a passionate case for its place in a digital world of unfettered choice.