Apple and the Desire for Control

Apple did not invent the notion of using cellphones to play games and carry out small tasks, but it certainly made the concept its own. Its app store is the one all developers want to get into, despite the much larger market share claimed by Google’s Android. There are so many competing devices using Android that developers say they have a hard time optimizing their app for that system. Besides, customers are used to spending money for Apple apps, but they tend to want Android apps for free.All this gives Apple power far beyond its operating system’s 20 percent share of the mobile market. At some point, however, that power might be detrimental for the Internet as a whole.

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