A PC for peasant farmers? China targets digital divide.

Visitors to the annual agricultural fair here this week were treated to something more than the corn harvesters and feedstuff pulverizers that usually grace such events.They got to gawk at an item that its makers hope will become the Chinese peasant’s next must-have piece of agricultural machinery: a US$199 computer.Lenovo, the world’s third-largest computermaker and China’s best-known global brand, chose this northeastern town to launch its assault on the growth frontier for PC sales – villagers in developing countries – and start bridging the digital divide between urban and rural citizens.

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