OverviewNearly two-thirds of internet users – 65% – have paid to download or access some kind of online content from the internet, ranging from music to games to news articles to adult material. Music, software, and apps are the most popular content that internet users have paid to access or download, although the range of paid online content is quite varied and widespread.About the SurveyThe survey data reported here are from telephone interviews with a nationally representative sample of 1,003 adults living in the continental United States – of whom 755 are internet users. Telephone interviews were conducted by landline (672) and cell phone (331, including 134 respondents who say they do not have a landline phone). Interviews were done in English by Princeton Data Source from October 28-November 1, 2010. Statistical results are weighted to correct known demographic discrepancies. The margin of sampling error for the complete set of weighted data is ±3.7 percentage points, and the margin of error on the internet sample is +/- 3.9 percentage points. For more information, see the Methodology section of this report.
http://www.pewinternet.org/Reports/2010/Paying-for-Content.aspxAlso see:65 percent of American internet users have bought content online
About 65 percent of Internet users have paid for some kind of online content, according to a recent survey by the Pew Research Center. Pew found that digital music and software are the two most common purchases, yet almost half of the users have only bought one or two kinds of content, and most have only used one method of access, such as streaming or downloading.Of the 1,003 people surveyed, 75 percent were Internet users, which is consistent with the general proportion of Internet use in the U.S. While previous surveys had looked at online purchases in general, the goal of this one was to isolate purchases of content only, rather than physical items. Of the people who where online, less than two thirds had ever used it to buy some kind of content.
http://arstechnica.com/web/news/2010/12/65-percent-of-internet-users-have-bought-content-online.ars
65% of American internet users have paid for online content
Overview: Nearly two-thirds of internet users – 65% – have paid to download or access some kind of online content from the internet, ranging from music to games to news articles to adult material. Music, software, and apps are the most popular content that internet users have paid to access or download, although the range of paid online content is quite varied and widespread.