New research explains how YouTube taps into kids' interests

Posted in: Internet Use/New Technologies at 29/01/2019 22:39

Children’s online time has settled at just over two hours per day, as a new study by Ofcom uncovers the reasons young people are drawn to video services such as Netflix and YouTube.

Children in the UK (aged 5 to 15) now spend around 20 minutes more online, in a typical day, than they do in front of a TV set – just over two hours online, and a little under two hours watching TV – according to Ofcom’s annual study of their media use.

While children’s online time stopped growing for the first time in 2018 – estimated at an average of 2 hours 11 minutes per day, the same as the year before – their average daily TV time has fallen year on year by almost eight minutes, to an estimated 1 hour 52 minutes.
https://www.ofcom.org.uk/about-ofcom/latest/media/media-releases/2019/why-children-spend-time-online

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