Greenpeace Urges Apple to Think Cleaner

Posted in: Miscellaneous at 13/07/2012 18:29

Greenpeace International said in a new report on Thursday that Apple was making progress with its clean energy efforts, but not enough to satisfy the environmental group.

In a report card on Apple's energy practices for its data centers, the power-hungry server factories from which iCloud and other online Apple services run, Greenpeace was somewhat kinder to the company than it had been in an earlier assessment, raising its overall clean energy score to 22.6 percent from its previous dismal rating of 15.3 percent.

To continue reading this New York Times report, go to:
bits.blogs.nytimes.com/2012/07/12/greenpeace-urges-apple-to-think-cleaner/

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Apple's clean energy plans still cloudy despite coal-free pledge
Apple's clean energy policies have significantly improved, but the company still gets low scores for its energy choices when compared with sector leaders, according to a new Greenpeace International analysis released today.

Despite a welcome commitment by Apple in May that its data centres will be coal-free and powered by 100% renewable energy, the analysis reveals that Apple still lacks a plan that outlines a realistic path to eliminate its reliance on coal to power its iCloud.

The analysis, "A Clean Energy Road Map for Apple" is a follow-up evaluation to Greenpeace International's April "How Clean is Your Cloud?" report, which ranked technology companies on their renewable energy policies.

That report was part of a major campaign launch in which more than 250,000 people have asked Apple, Amazon and Microsoft to clean up the cloud.
www.greenpeace.org/international/en/news/Blogs/makingwaves/apples-clean-energy-plans-still-cloudy/blog/41359/

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