US Ad Biz Claims It Must Disregard User Privacy Choices to Safeguard "Cybersecurity"
Posted in: Legal, Privacy & Security at 30/06/2012 21:32
At a hearing yesterday, the Senate Commerce Committee took up the issue of online tracking, the browser-based Do Not Track flag, and, in an unlikely turn of events, cybersecurity. The hearing included testimony from Ohio State University Law School's Prof. Peter Swire, Mozilla's Alex Fowler, the Association of National Advertisers' Bob Liodice, and TechFreedom's Berin Szoka.
While there were a number of heated moments in the hearing, the most surprising was the advertising industry's claim that respecting consumer choice will harm "cybersecurity." This new argument from the advertising industry only raises more concerns for the civil liberties implications of online tracking and was, as Rockefeller aptly noted, little more than a "red herring."