Google to challenge Australian court's ad ruling
Posted in: Legal, Privacy & Security at 09/04/2012 23:10
Google is poised to launch a High Court challenge to a Federal Court finding that it engaged in false and misleading advertising, fearing the decision could have global implications for the search advertising market, worth tens of billions of dollars.
The Australian Competition and Consumer Commission was successful last week in appealing against a Federal Court decision that had found Google was not responsible for four misleading advertisements created by advertisers using the company's AdWords program.
Google considers High Court appeal
Google is reviewing its legal options, including a High Court challenge, as it weighs the impact of a high-stakes loss in the Federal Court last week.
The Australian Competition and Consumer Commission succeeded in proving Google had published misleading and deceptive advertisements when the full Federal Court last Tuesday overturned an original decision in favour of Google.