Women Use Social Media More Than Men: Study
Posted in: Internet Use/New Technologies at 27/09/2011 18:45
Rebtel, a mobile VoIP company, commissioned a study from research firm Harris Interactive on the social networking habits of men and women. The researchers, who looked at the communication habits of 2,361 adults aged 18 and over, found that women are significantly more likely to use online social networks, like Facebook or twitter, to communicate with friends, family, and co-workers. A whopping 68 percent of women use social media to stay in touch with friends, as opposed to 54 percent of men.
"Our findings show that men tend to lag behind women when it comes to communicating with others through social media, which debunks other recent studies that suggest that men are more savvy networkers between the sexes," Rebtel's CEO Andreas Bernstrom said in a statement.